The Curl Expression series is designed for the care of curly hair, with products that nourish and hydrate, define curls, and help reduce frizz. Curl Expression was created in collaboration with curl experts, and the series' special ingredients are glycerin, Urea H, and hibiscus seed extract.

Glycerin provides long-lasting hydration even to the driest hair, while Urea H has a dual action – it retains hydration and strengthens the hydrolipidic barrier. Hibiscus seeds are extracted from the heart of the hibiscus flower for their exceptional properties to hydrate, strengthen, add shine, soften, and shape curls.